No Smoking Campaign in Brazil
In most countries cigarette packs are covered with warnings of various diseases that a smoker is subjecting themselves to. In Canada there are very scary pictures to further convey the dangers of smoking. In Brazil however they hit right in the Brazilian gut, impotence. The sensual Brazilians must quake in their Speedo suits when opening a pack of smokes. I bet that this ad campaign is working big time in Brazil.
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